Celebs taking over South Beach for Superbowl XLIV

 

Kim Kardashian, Roselyn Sanchez & Holly Madison hosting the Annual Leather & Lace Party

 The Super Bowl XLIV with the New Orleans Saints and Indianapolis Colts brought the celebs out in droves to South Beach. Making the most of Ocean Drive are some of our favorite A-list ladies as they host a myriad of parties including some all-star athletes. Who’s sitting pretty at the Superbowl this year for pre-game festivities? Kim Kardashian hosted the annual Leather & Laces Party while P.Diddy hosted a Models & Bottles Superbowl Jump-off Party at Dolce Ultra Lounge. Rihanna, Jennifer Lopez, Kendra Wilkinson, Holly Madison, Chace Crawford and Taylor Lautner are also a few faces you can expect to see on Ocean Drive this weekend.

Taylor Lautner getting physical DIRECTV’s Annual Celebrity Beach Bowl where Chace Crawford & J. Lo also got in on the action.

What do you think of the bodysuit combo Rihanna chose to wear onstage at the Pepsi Super Bowl Fan Jam? Her fans were clearly pleased below.

The Superbowl XLIV celebration with Audi at the W Hotel on Friday night was filled with big names like Hillary Swank and Jessica Alba.

The lovely ladies from The Hills hit the red carpet at the Maxim Party Saturday night.

Kim Kardashian looking pretty in pink at a perfume launch at Sephora in Miami Beach this week.

Kim is here to support her man Reggie Bush at the Superbowl but that doesn’t mean she can’t make a few promotional stops along the way. Fans apparently waited for hours at the Sephora to get a glimpse of the E! reality star. We can’t wait to see the new Kardashian line for Bebe. Perez Hilton has a sneak peek here of what some of the threads will looks like.

The celebs were out in full force Friday night with the Leather & Lace Party hosted by Without a Trace Roselyn Sanchez, our one and only Girl Next Door Holly Madison and Reggie Bush’s girlfriend Kim Kardashian.

It’s a Keeping Up with the Kardashians moment on the red carpet at the Leather & Laces Party. Kim poses with mom Kris and little brother Rob.

Rihanna catches a few quiet moments poolside in South Beach after  performing the night before alongside Justin Beiber.

Kellan Lutz attended the Superbowl XLIV with Audi at the W Hotel  in South Beach.

American Idol’s Jordin Sparks performed at the Eden Roc Renaissance Beach in South Beach with her AI bff David Archuleta.

We’re guessing from this picture that Kate Hudson and son Ryder are Saint fans all the way!